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What good is your message if it remains a mystery? Some want their message to have a mystic about it. What good is that?

Educators take a simple truth and make it hard. Communicators take a complex truth and make it simple.

The Apostle Paul said, “Pray that I may proclaim the mystery of Christ clearly as I should.”

The prophet Habakkuk said, “Write down the revelation and make it plain.”

How to Speak Clearly:

1. Always write down expectations. It will cause you to clearly articulate what you want accomplished. It will challenge you to make it simple.

2. Written expectation has more authority than verbal commands. A contract has more weight than a verbal agreement.

3. Never address permanent problems with temporary signs. I see it everywhere. People have expectations and they write them on temporary signs. It’s sloppy and reactionary.

4. Never underestimate the simplicity of the message. Don’t hesitate to repeat. Let me say it again. Don’t hesitate to repeat.

5. Never assume that someone knows what you know. It is unfair for your children for you to have expectations that are not clearly communicated.

A pastor of one of America’s largest churches said to me, “It takes twelve weeks for me to introduce a principle into my congregation. I must repeat the principle over and over with clear illustrations and stories for people to understand it.”